Oh, wow, nå er dagen her! Etter en del mailing mellom Trondheim og Sør-Afrika(!) er denne giveawayen nå klar! Fem av dere kan altså vinne et undertøyssett fra det sørafrikanske merket RUBY, som akkurat nå fører en kampanje for å redde havene våre, “Save Our Seas” (SOS). Dette er som nevnt grunnen til mitt samarbeid med dem, nemlig for å skape oppmerksomhet rundt kampanjen og trusselen et forsøplet hav utgjør for kloden vår. For å forenkle og forkorte innlegget litt, velger jeg å skrive resten på engelsk, så jeg håper det går bra.
The day is finally here, guys! At last the giveaway is ready for launch, and FIVE of you can win a lingerie set from RUBY. To make this a bit more simple and not to mention shorter, I decided to write only in English, which I hope is okay for my Norwegian readers.
RUBY is a South African design brand situated in Cape Town, where they design and manufacture all their collections, which consists of lingerie and jewelry. I recommend you all to check out their website and their Etsy store to see all their beautiful creations! I particularly fell in love with their enamel sunbird pendants – so cute!
The heart of the matter is that RUBY is now doing an environmental campaign called “Save Our Seas” (SOS), which weaves in mermaid mythology to introduce key, critical messages about our oceans – and how our selfish, short-sighted behaviours are messing with the only planet we have. Despite the horrendous statistics and ample warnings, there?s a good chance that our grandchildren will never know what wild, natural fish taste like. But the issue goes even deeper than the fish stocks, since the sea as a living habitat has a large effect on life on Earth, and that link is being threatened.
RUBY’s SOS campaign was shot by South African underwater photographer Ilse Moore (website: ilsemoore.com), whose ethereal style expresses their mermaid inspired campaign idea based on the Hawaiian proved: “Care for the ocean and the ocean will care for you”:
A while ago, I posted this video here on my blog, which clearly states how important the message of this campaign is!
As a means to raise awareness on this highly critical issue, RUBY has offered to give out five sets of beautiful lingerie to you, my lucky readers! This is how they look:
Coral & dusty blue lace set – tie dye set
Here are the sets shown in two of the campaign pictures:
This time it’s a lottery giveaway: There is a number of things you can do to get multiple entries (“lodd” in Norwegian), which in turn makes your chance to win even higher! There are two things you have to do to enter the competition:
- like RUBY’s Facebook page: https://www.facebook.com/pages/Ruby/159586817403253?
- leave a comment on this post where you tell me which campaign photo you liked the best and what you would do to save our seas! (kommentaren kan selvfølgelig skrives på norsk!)
In addition to these obligatory ways to enter the competition, you can also earn extra entries by:
- following RUBY on Twitter: https://twitter.com/RubySouthAfrica
- following RUBY on Instagram: @ruby_southafrica
- following RUBY in Pinterest: http://www.pinterest.com/robynlidsky
- share this blog post on Facebook (use the Share/Del button at the bottom of this post)
To sum up: If you do just the two mandatory things, you get two entries. If you do all, you get five entries. To make it easier for all of us, I’ve put this whole thing into a Rafflecopter widget, so just log into it with you Facebook account or email address and do you your thing! This giveaway will end Friday night at midnight, and the winners will be announced during the weekend! Good luck, everyone!